OMM622.W3A1.05.2015

Description:


Total Possible Score: 7.00

Explains the Purpose of an Income Statement

Total: 2.00

Distinguished - Accurately and thoroughly explains the purpose of an income statement and how it reflects the firm’s financial status, including important points that an analyst would use in assessing the financial condition of a company.

Proficient - Explains the purpose of an income statement and how it reflects the firm’s financial status, including important points that an analyst would use in assessing the financial condition of a company. The explanation has few inaccuracies or minor details are missing.

Basic - Partially explains the purpose of an income statement and how it reflects the firm’s financial status, somewhat including important points that an analyst would use in assessing the financial condition of a company. The explanation has several inaccuracies and/or relevant details are missing.

Below Expectations - Attempts to explain the purpose of an income statement and how it reflects the firm’s financial status; however, does not include important points that an analyst would use in assessing the financial condition of a company and/or the explanation has many inaccuracies and/or significant details are missing. 

Non-Performance - The explanation of the purpose of an income statement is either nonexistent or lacks the components described in the assignment instructions.


Analyzes Ford Motor Company’s Income Statement From Its 2012 Annual Report

Total: 4.00

Distinguished - Accurately and thoroughly analyzes Ford’s income statement from its 2012 annual report, including all revenue and expenses.

Proficient - Analyzes Ford’s income statement from its 2012 annual report, including all revenue and expenses. The analysis has few inaccuracies or minor details are missing.

Basic - Partially analyzes Ford’s income statement from its 2012 annual report, including revenue and expenses. The analysis has several inaccuracies and/or relevant details are missing.

Below Expectations - Attempts to analyze Ford’s income statement from its 2012 annual report, including revenue and expenses; however, the analysis has many inaccuracies and/or significant details are missing.

Non-Performance - The analysis of Ford’s income statement is either nonexistent or lacks the components described in the assignment instructions.


Written Communication: Control of Syntax and Mechanics

Total: 0.25

Distinguished - Displays meticulous comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains no errors and is very easy to understand.

Proficient - Displays comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains only a few minor errors and is mostly easy to understand.

Basic - Displays basic comprehension of syntax and mechanics, such as spelling and grammar. Written work contains a few errors which may slightly distract the reader.

Below Expectations - Fails to display basic comprehension of syntax or mechanics, such as spelling and grammar. Written work contains major errors which distract the reader.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.


Written Communication: APA Formatting

Total: 0.25

Distinguished - Accurately uses APA formatting consistently throughout the paper, title page, and reference page.

Proficient - Exhibits APA formatting throughout the paper. However, layout contains a few minor errors. 

Basic - Exhibits limited knowledge of APA formatting throughout the paper. However, layout does not meet all APA requirements. 

Below Expectations - Fails to exhibit basic knowledge of APA formatting. There are frequent errors, making the layout difficult to distinguish as APA.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.


Written Communication: Page Requirement

Total: 0.25

Distinguished - The length of the paper is equivalent to the required number of correctly formatted pages. 

Proficient - The length of the paper is nearly equivalent to the required number of correctly formatted pages. 

Basic - The length of the paper is equivalent to at least three quarters of the required number of correctly formatted pages.

Below Expectations - The length of the paper is equivalent to at least one half of the required number of correctly formatted pages.   

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.


Written Communication: Resource Requirement

Total: 0.25

Distinguished - Uses more than the required number of scholarly sources, providing compelling evidence to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.

Proficient - Uses the required number of scholarly sources to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.

Basic - Uses less than the required number of sources to support ideas. Some sources may not be scholarly. Most sources on the reference page are used within the body of the assignment. Citations may not be formatted correctly.

Below Expectations - Uses an inadequate number of sources that provide little or no support for ideas. Sources used may not be scholarly. Most sources on the reference page are not used within the body of the assignment. Citations are not formatted correctly.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.