Distinguished - The paper is well organized with the introduction that provides sufficient background on the topic, thesis statement, and the conclusion that is logical, smoothly flows from the body of the paper.

Proficient - The paper is organized with the introduction that provides background on the topic, thesis statement, and the conclusion that is logical but not quite smooth.

Basic - The paper is organized with the introduction and the conclusion, but the introduction and/or the conclusion require improvement.

Below Expectations - The paper is loosely organized with the introduction and the conclusion, and the introduction and/or the conclusion require much improvement.

Non-Performance - The introduction and the conclusion are either nonexistent or lack the components described in the assignment instructions.

Distinguished - Develops a comprehensive business proposal persuading senior management of the organization to initiate a change in processes, procedures, products, people, or structure based on events that are currently happening in the student’s business environment. 

Proficient - Develops a business proposal persuading senior management of the organization to initiate a change in processes, procedures, products, people, or structure based on events that are currently happening in the student’s business environment. Minor details are missing.

Basic - Develops a partial business proposal persuading senior management of the organization to initiate a change in processes, procedures, products, people, or structure based on events that are currently happening in the student’s business environment. Relevant details are missing.

Below Expectations - Attempts to develop a business proposal persuading senior management of the organization to initiate a change in processes, procedures, products, people, or structure based on events that are currently happening in the student’s business environment; however, significant details are missing.

Non-Performance - The business proposal is either nonexistent or lacks the components described in the assignment instructions.

Distinguished - Includes a well-developed executive summary for the proposal to the CEO. 

Proficient - Includes an executive summary for the proposal to the CEO. Minor details are missing.

Basic - Includes a partial executive summary for the proposal to the CEO. Relevant details are missing.

Below Expectations - Includes a minimal executive summary for the proposal to the CEO. Significant details are missing.

Non-Performance - The executive summary is either nonexistent or lacks the components described in the assignment instructions.

Distinguished - Develops a detailed PowerPoint Presentation of at least five (not more than 10) slides with key information from the proposal.

Proficient - Develops a PowerPoint Presentation of at least five (not more than 10) slides with key information from the proposal. The presentation is slightly underdeveloped.

Basic - Develops a brief PowerPoint Presentation of at least five (not more than 10) slides with key information from the proposal. The presentation is underdeveloped. 

Below Expectations - Attempts to develop a PowerPoint Presentation of at least five (not more than 10) slides with key information from the proposal, but the presentation is significantly underdeveloped.

Non-Performance - The PowerPoint Presentation is either nonexistent or lacks the components described in the assignment instructions.

Distinguished - Displays meticulous comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains no errors, and is very easy to understand.

Proficient - Displays comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains only a few minor errors, and is mostly easy to understand.

Basic - Displays basic comprehension of syntax and mechanics, such as spelling and grammar. Written work contains a few errors, which may slightly distract the reader.

Below Expectations - Fails to display basic comprehension of syntax or mechanics, such as spelling and grammar. Written work contains major errors, which distract the reader.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.

Distinguished - Accurately uses APA formatting consistently throughout the paper, title page, and reference page.

Proficient - Exhibits APA formatting throughout the paper. However, layout contains a few minor errors. 

Basic - Exhibits basic knowledge of APA formatting throughout the paper. However, layout does not meet all APA requirements.

Below Expectations - Fails to exhibit basic knowledge of APA formatting. There are frequent errors, making the layout difficult to distinguish as APA.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.

Distinguished - The length of the paper is equivalent to the required number of correctly formatted pages. 

Proficient - The length of the paper is nearly equivalent to the required number of correctly formatted pages. 

Basic - The length of the paper is equivalent to at least three quarters of the required number of correctly formatted pages.

Below Expectations - The length of the paper is equivalent to at least one half of the required number of correctly formatted pages.   

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.

Distinguished - Uses more than the required number of scholarly sources, providing compelling evidence to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.

Proficient - Uses required number of scholarly sources to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.

Basic - Uses less than the required number of sources to support ideas. Some sources may not be scholarly. Most sources on the reference page are used within the body of the assignment. Citations may not be formatted correctly.

Below Expectations - Uses inadequate number of sources that provide little or no support for ideas. Sources used may not be scholarly. Most sources on the reference page are not used within the body of the assignment. Citations are not formatted correctly.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.