Distinguished - Clearly and accurately compiles three years of data to identify trends in the market. Includes specific and relevant information on the principal imports and exports, GNP, demographics, and per capita income.

Proficient - Accurately compiles three years of data to identify trends in the market. Includes information on principal imports and exports, GNP, demographics, and per capita income.

Basic - Compiles three years of data to identify trends in the market. Includes some information on principal imports and exports, GNP, demographics, and per capita income.

Below Expectations - Attempts to compile three years of data to identify trends in the market; however, three years of data is not included and/or not all information on principal imports and exports, GNP, demographics, and per capita income is provided.

Non-Performance - The compilation of three years of data is either nonexistent or lacks the components described in the assignment instructions.

Distinguished - Accurately and completely defines the target market thoroughly by employing the compiled data. Effectively utilizes information from scholarly sources in defining the target market.

Proficient - Defines the target market by employing the compiled data. Utilizes scholarly sources in defining the target market. Minor details are missing.

Basic - Defines the target market with limited support from the compiled data. Scholarly sources are somewhat utilized in defining the target market. Relevant details are missing.

Below Expectations - Provides an unclear definition of the target market with minimal support from the compiled data. Sources, if utilized, do not support the definition.

Non-Performance - The definition of the target market is either nonexistent or lacks the components described in the assignment instructions.

Distinguished - Provides a feasible and appropriate recommendation of potential products based on the collected data. Utilizes information from scholarly sources to support the recommendation and align the target market to the recommended products.

Proficient - Provides a recommendation of potential products based on the collected data. Adequately utilizes information from scholarly sources to support the recommendation and align the target market to the recommended products.

Basic - Provides a limited recommendation of potential products somewhat based on the collected data. Utilizes sources which minimally support the recommendation and align the target market to the recommended products.

Below Expectations - Provides an unclear recommendation of potential products. The compiled data and sources do not support the recommendation and fail to align the target market to the recommended products.

Non-Performance - The recommendation of potential products is either nonexistent or lacks the components described in the assignment instructions.

Distinguished - Employs persuasive information from credible sources to develop an ample analysis or synthesis of the topic. Viewpoints of experts are scrutinized thoroughly.

Proficient - Employs applicable information from credible sources to develop an analysis of the topic.

Basic - Identifies applicable information from credible sources, but may neglect the application of such information toward the analysis of the topic.

Below Expectations - Displays information from external sources, but such information may lack credibility and/or relevance. Neglects the application of such information toward the analysis of the topic.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.

Distinguished - Renovates ideas or solutions into entirely new forms.

Proficient - Conceives ideas or solutions into a coherent whole.

Basic - Associates ideas or solutions in novel ways.

Below Expectations - Recognizes existing connections among ideas or solutions.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.

Distinguished - Displays meticulous comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains no errors, and is very easy to understand.

Proficient - Displays comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains only a few minor errors, and is mostly easy to understand.

Basic - Displays basic comprehension of syntax and mechanics, such as spelling and grammar. Written work contains a few errors, which may slightly distract the reader.

Below Expectations - Fails to display basic comprehension of syntax or mechanics, such as spelling and grammar. Written work contains major errors, which distract the reader.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.

Distinguished - Accurately uses APA formatting consistently throughout the paper, title page, and reference page.

Proficient - Exhibits APA formatting throughout the paper. However, layout contains a few minor errors.

Basic - Exhibits basic knowledge of APA formatting throughout the paper. However, layout does not meet all APA requirements.

Below Expectations - Fails to exhibit basic knowledge of APA formatting. There are frequent errors, making the layout difficult to distinguish as APA.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.

Distinguished - The paper meets the specific page requirement stipulated in the assignment description.

Proficient - The paper closely meets the page requirement stipulated in the assignment description.

Basic - The paper meets over half of the page requirement stipulated in the assignment description.

Below Expectations - A fraction of the page requirement is completed.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.

Distinguished - Uses more than the required number of scholarly sources, providing compelling evidence to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.

Proficient - Uses required number of scholarly sources to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.

Basic - Uses less than the required number of sources to support ideas. Some sources may not be scholarly. Most sources on the reference page are used within the body of the assignment. Citations may not be formatted correctly.

Below Expectations - Uses inadequate number of sources that provide little or no support for ideas. Sources used may not be scholarly. Most sources on the reference page are not used within the body of the assignment. Citations are not formatted correctly.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.